›Consent analytics
ANALYSING WHAT VISITORS DECIDE

Cookie consent analytics

See how visitors respond to your cookie banner and which preferences they choose. CookieOfficer shows banner views, interaction and acceptance rates, and consent given for each cookie category. Use it to understand the decisions people make on your website.

Consent analytics example-shop.com LAST 30 DAYS
Banner views
41,208
+4,1%
Interaction rate
60%
+1.8 pp
Acceptance rate
61%
+2.3 pp
Analytics opt-in
68%
+0.9 pp
Decisions day by day Full consent Custom settings Necessary only
Devices
PHONE 58%DESKTOP 36%TABLET 6%
Views without a banner
3,912 GEO RULES
DATA AND RATES

What does cookie consent analytics show?

Banner views

How many times the cookie banner was shown on the website, so you can judge how much of your traffic sees it.

Interaction and acceptance rates

How often visitors interact with the banner and how often they accept cookies.

How the decisions split

Answers split into full consent, necessary cookies only and preferences set by the visitor.

Consent by category

Consent given for analytics, marketing and functional cookies, including the analytics opt-in rate.

Split by device

Figures for visitors on desktops, phones and tablets.

Views where no banner was shown

Page views where the banner was not shown because of the geographic rules in force.

BANNER INTERACTIONS

How do visitors respond to the cookie banner?

See how often the cookie banner is shown and what the people visiting your website decide. CookieOfficer gives you the rates you need to judge how much visitors engage with the banner and how the answers divide.

01

Views and interactions

Track how many times the banner was shown and the interaction rate, which tells you how often visitors act on the message they see.

02

Acceptance rate

Follow the acceptance rate to see what share of the answers recorded are acceptances.

03

How the decisions split

See how visitors' answers divide: full consent, necessary cookies only and preferences they set themselves.

Banner interactions 30 DAYS
Banner views41,208
Interactions24,725 · 60%
Acceptances15,082 · 61%
How the decisions split
Full consent
52%
Custom settings
9%
Necessary only
39%
VISITOR PREFERENCES

Which cookie categories do visitors agree to?

An overall acceptance rate does not tell you which kinds of cookies visitors actually agree to. CookieOfficer analytics lets you look at each category and understand how the consent you collect is made up.

Consent for analytics cookies

Check the analytics opt-in rate and see what share of visitors agree to analytics cookies.

ANALYTICS OPT-IN 68%

Consent for marketing cookies

Follow the share of consent given for marketing cookies, the ones advertising technologies rely on.

MARKETING CONSENT 57%

Consent for functional cookies

Watch the preferences for functional cookies, the ones behind extra features and settings on the website.

FUNCTIONAL CONSENT 63%
SAMPLE DATA FROM THE ANALYTICS PANEL
FROM DATA TO DECISIONS

How to use cookie consent analytics

Consent analytics helps you judge how visitors respond to the cookie banner and which preferences they choose. Use it to see how well the message works, to review the consent model you have chosen and to plan changes to the banner.

CSV export FROM THE BASIC PLAN

You can also export the analytics to a CSV file for further analysis or for a summary of your own. Export is available from the Basic plan.

Other CookieOfficer features worth seeing

Cookie banner

Match the look, the wording and the consent model to your website. Use the analytics to decide how the banner should be shown to visitors.

See the cookie banner →

Cookie consent log

Browse the decisions that have been recorded and find individual entries. The log also lets you download proof of a single consent as a PDF.

See the consent log →
WANT TO KNOW MORE?

Frequently asked questions about cookie consent analytics

Cookie consent analytics in CookieOfficer shows aggregate figures for banner views, visitor interactions and the decisions they make. It tells you how people respond to the cookie message and which preferences they choose.

Start analysing what your visitors decide

See how visitors respond to the cookie banner, which consent they give and how often they accept each cookie category. Use the CookieOfficer figures to understand their preferences and to decide how the banner should work.

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